Finding the right niche is a crucial step in any successful online venture. It’s no different with Shopify and dropshipping with Aliexpress.
If you happen to believe that Dropshipping is dead then think again. People are making a killing everyday using this business model with Shopify. Do a simple search on YouTube and will see successful dropshippers showing you the back end of their shops with live proof of earnings.
Back to the topic at hand, there are two schools of thought on what niche to get into for an online business: follow the trend or start with an evergreen market.
I would say try both and see what works for you. From my own experience evergreen niches seem to be the best markets to start with because of their steadiness. It’s not a fad that will eventually pass.
Introduction
David Vranicar at Oberlo, the leading marketplace in dropshipped products found on Aliexpress.com, wrote a blog post on the same topic. He used data from Oberlo to highlight some of the most popular niches, in the most popular categories, over the longest period of time.
His analysis covered 2016, 2017 and part of 2018. He concluded that the categories that get the most sales year after year are:
- Women’s Clothing & Accessories
- Jewelry
- Home & Garden
Within those popular categories, the niches that had the most orders were:
Women’s Clothing & Accessories
- Intimates
- Accessories
- Dresses
Jewelry
- Necklaces & Pendants
- Bracelets & Bangles
- Rings
Home & Garden
- Home Decor
- Kitchen, Dining & Bar
- Home Textile
These are categories and niches straight from Aliexpress.com the go to marketplace for dropshippers.
I went a bit deeper to uncover one top product by niche to get you started the right way with your shopify store. I also suggested some targeting for each of them on Facebook (my favorite traffic source).
I picked the products using aliexpress' own dropshipping center. Indeed they have created a resource center to help dropshippers sell more of their products.
It shows hot dropshipping items, trusted suppliers and some insights on products (also know as product analysis).
You can find out more at the following link https://home.aliexpress.com/dropshipper/ds_center.htm
Top 3 Popular Steady Niches
Top Category 1: women's clothing & Accessories |
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Niche 1: Intimates |
Product Suggestion: Ladies Underwear Rated 4.8/5 based on 19216 customer reviews 28026 orders as of December 24, 2018 Supplier Orange Inc. Porduct link Here is my suggested Facebook targeting (based on Facebook Audience Insights): Demographics: Women age 25-54 Broad interest: Panties Flex interests: victoria's secret, ulta beauty, the mint julep boutique |
Niche 2: AccessoriesProduct Suggestion: Tactital Outdoor Belt Rated 4.5/5 based on 8566 customer reviews 21853 orders as of December 24, 2018 Supplier : Zeagoo Official Store Product link Here is my suggested Facebook targeting (based on Facebook Audience Insights): Demographics: Men & Women age 25-54 Broad interest: Belt Flex interests: undisputed belt, cerakote, nine line apparel, under armour |
Niche 3: DressesProduct Suggestion: Women Sleeve Solid Color Dress Rated: 4.9/5 based on 17 votes Number of orders: 12446 as of December 24, 2018 Supplier: Shop4550010 Product link: Here is my suggested Facebook targeting (based on Facebook Audience Insights): Demographics: Women age 25-54 Broad interest: Dresses Flex interests: The mint julep boutique, ulta beauty, adore me, amazon fashion, H&M |
top category 2: jewelry | ||
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Niche 1: Necklaces & pendantProduct Suggestion : Female Transparent Fishing Line Necklace Rated: 4.8/5 based on 17865 customer reviews Number of Orders: 61581 as of December 24, 2018 Supplier: Poputton Franchise Store Product Link: Here is my suggested Facebook targeting (based on Facebook Audience Insights): Demographics: Women age 25-64 Broad interest: Necklace Flex interests: Inspired silver, the bradford exchange, mobstub daily deals
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top category 3: home & garden | ||
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Niche 1: Home DecorProduct Suggestion: 18pcs/lot 3d Effect Crystal Butterflies Wall Sticker Rated: 4.8/5 based on 4599 customer reviews Number of Orders: 22264 Supplier: Boran Store Product Link: Here is my suggested Facebook targeting (based on Facebook Audience Insights): Demographics: Women age 25-54 Broad interest: Home Decoration & Design Flex interests: The view, decor & design,zilow,home decor and interior design ideas
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